Tracie Shroyer who travels across the US full time in her RV, shares how she did it 


Today I talk to Tracie Shroyer who is location independent, has an online business and travels around the States with her husband in their RV. 


It's a delightful conversation about what it took to sell up everything, pack up your life, take kids out of school, get location independent jobs, and live the bucket list dream of being nomadic. 



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people, business, rv, called, kids, living, decided, virtual assistant, work, Jeff Walker, online, va, listening, months, week, husband, homeschooling, years, road



Tracie Shroyer, Tamryn Sherriffs


Tamryn Sherriffs  00:03

Cool. Hello everybody. It's Tamryn here and I've got Tracie Shroyer here with me today. Welcome, Tracie.


Tracie Shroyer  00:11

Hi, it's so nice to be with you today.


Tamryn Sherriffs  00:14

It's such a pleasure to chat with you. I've been super, super excited to have this call because I've been following you since we met at a Jeff Walker event three, almost four years ago now. And one of the things that stood out for me about you other than that you have an online business and are location independent is that you are traveling around the states in an RV.


Tracie Shroyer  00:35



Tamryn Sherriffs  00:36

Which is got to be high up on almost everybody's bucket list, taking a long trip across some country, whether it's the States or Europe or Africa, although you'd need a serious offroad vehicle to do it in Africa. You're living that dream, which is fantastic. And the very first thing I said to you when we hopped on this call, I was like, Oh damn, it doesn't look like you're in your RV because that would have been cool. And you're like, No, I am just tell us about that.


Tracie Shroyer  01:02

So yes, we live in an RV full time and in the United states, we call this a fifth wheel. It's also sometimes called a gooseneck. And the fundamental shape of the trailer is the same. It has to do with the hitch that goes into the truck. So our hitch for a truck, it's like I can't even get my arms around it. It's huge. And we are quite large. This area that I am sitting in right now actually doesn't even exist when we're going down the road because it all folds in and moves over and we have a kitchen island and it hits up to goes up against the kitchen island. So when we're, we're totally when we're totally open, we're 450 square feet. But when we're going down the road, we're only about 10 feet wide. So it reallypacks together.


Tamryn Sherriffs  01:50

Like a consertina.


Tracie Shroyer  01:52

Yeah, it actually is.


Tamryn Sherriffs  01:54

That's amazing. I so one of the things that I'm fascinated about and what I encourage The differently community to do is to think about alternate ways of being. And one of the things that I love is tiny houses and tiny house living. There's a show, one on Netflix, I think called tiny house nation and one on YouTube called Living big in a tiny house, for anybody who's watching and is fascinated. And I've got major dreams of tiny house living so for watching you from afar, publishing your posts about where you're working, where you're going over the last few years has been just magnificent. How did it How did that come to be? Just tell us a little bit about how it is that you came to be traveling and working and living in an RV.


Tracie Shroyer  02:42

So my husband and I have always like, kind of thought outside the box. And so when you put this podcast together about living differently, it was sort of like oh my gosh, that is the podcast for kind of the way we've lived our lives. And in terms of mainstream Obviously, I'm American When we from the time we had little kids, we decided we're not raising. And it pains me to say this, but we are not going to raise typical little Spoiled Brat American kids. And so from the time they were little, we kind of went against the grain. And, and we can talk about that more too. But as the kids got older, we, when they were in middle school, we decided, you know what, let's go on a six week road trip. And my husband had a job. It was right after the crash of 2009. And so in order to save money, his company said, we will give any of you who wanted a six week sabbatical because it saves them money. We he got paid a reduced rate of pay for those six weeks. They say six months, six weeks, and you can go and explore the world we want to you know, and this was way before Google was doing that kind of stuff. I don't even know Google was even around but um So we decided what a great opportunity, I was working from home as a virtual assistant. And so we loaded up the kids in a tiny trailer, that one was made. This one that we're in right now is 42 feet long, that one was 19 feet long. Well, so I don't, I don't I'm not great with the whole meters thing, because, you know, Americans, we've just decided we are not going to play metric. So it was 19 feet. Um, and we took off for six weeks with three middle school kids. And so they're about 12,13 years old, and our standard poodle, and toward the west, and we loved it. Everybody said, you're gonna hate it. You're gonna fight that's too small of a space. You know, all the things. We loved it. And so when we got home, we said to the kids, what would you think about doing that full time? How would you feel about living in an RV full time and in the United States, there are many, many families that do this. It's not widely known, but on the road, we run into them all the time. And the kids were all for it. Let's do it. Let's do it. Let's do it. The problem was it. You can't just do that very easily. There's a process, we had to get jobs that would allow for it. We had to figure out the schooling with the kids. By the time we got all of those pieces figured out. They were in high school. And they kind of had found their rhythm with sports and theater, and you know, with different things. And so they decided they didn't really want to go with us on the road. And that was fine with us. In retrospect, I think it worked out perfectly. So we waited until they were ready to leave home and then we took off. So that's kind of how we got we were already because we had been kind of thinking about this for years. We'd already positioned ourselves with our jobs that we could work remotely. And so we were both working from home already. And we thought, well, this is crazy. Why would we sit here and stare at each other in Minnesota, where it's brutally cold in the winter. So we hit the road.


Tamryn Sherriffs  05:59

Fantastic. So what year was it by that time after the kids had finished, finished high school?


Tracie Shroyer  06:06

It was 2017. And actually, it was three years ago this weekend. Exactly. In the States, this is about to be Labor Day weekend, which is we get a holiday. And that was the weekend we left so in, in the world that we live in. That's called our Nomadaversary no matter versary so because we came nomads almost that day, and we did we sold everything, um, which that was a huge undertaking that was very emotional and talk about being different. But so we've been on the road three years, we thought we would do it for three years and then we would settle down. And we have no plans to stop,


Tamryn Sherriffs  06:47

But you're not done yet. Oh my goodness. There are so many directions that this could go there's so much I want to talk about but I love here having learned the term Nomadaversary. That's fantastic. I'm sure I'm gonna have one of those One day. So if you're listening and it's in your bucket list dream, you can also plan what your Nomad anniversary day is going to be. Im curious, just to circle back briefly said, you mentioned that you decided you weren't going to live the traffic and TV norm with your kids.


Tracie Shroyer  07:19

I love that phrase.


Tamryn Sherriffs  07:21

I have very young kids myself and I am determined even not even to take the traditional schooling route. I'm very interested in unschooling or world schooling, which is what you you would have been doing, or wild schooling, you know, there's all these terms I grew up playing in a first group traveling around the world, all these different ways. Does that idea resonate with you?


Tracie Shroyer  07:44

Yeah, and you know, our kids when they were little, we didn't really have homeschooling was sort of a thing, but it was an out there thing. It was not the mainstream. So our kids always went to traditional public schools. However, we now are surrounded with people whose children are being homeschooled or unschooled. That's usually the two that we come in contact with the most and the difference is homeschooling has a curriculum unschooling is sort of just learning using the world around you right now and then testing to make sure you're meeting benchmarks. And I do believe with Corona right now, um, I think that's going to become more and more the norm we're running into here in the States, the most RVs in the history of rv sales and RV stands for recreational vehicle so it means motorhomes, which are the kind who drive those are called class A's here in the United States or class C's are a smaller version of that. What we have is called a fifth wheel. There are also travel trailers, so Arby's is the all encompassing term because people can move around and go wherever they want. They and their kids are, you know, at the last minute, we typically In the States start school right about now. And the schools are all saying, nope, we're not going to do it. We tried it, or somebody else some other school district tried it and it was a disaster. So a lot of the school districts are pulling back from that. So I we're seeing more and more people out on the road with this type of lifestyle that are doing the homeschooling unschooling route, so I think it's going to become mainstream. But when our kids were little it wasn't. And so we did things like we didn't have a TV that they didn't watch TV in our house unless it was a special occasion we would watch on Sunday nights we would watch Disney that the Disney Channel, but just a good old fashioned Disney movie of some sort. You know, we didn't we didn't have cable. We didn't have satellite. We didn't have all the things. We had a TV in case there was an emergency. It was right after, you know, kind of the 911 period for us. And so we did have a TV, but they didn't grow up with that. And we played a lot of games. They learned a lot about buildings. In fact, in our son, our oldest son is graduating in December from with a hospitality degree of all things right now. Not a great major to be graduating right now. Um, and he works for Disney, but he's been put on furlough. So he decided after kind of traveling with us this summer to become an RV technician. So we are meeting him in Texas and he is going to spend six weeks with us living with us while he goes to RV technician school so he can fix RVs and so he is sort of starting that whole like, I'm not going to have a typical job. I'm going to travel around I'm gonna fix people's Arby's and and so it's just kind of you know, I think that came from from the time he was little instead of watching TV we were taking things apart while I wasn't the boys were boys are always taking taking things apart putting things together, because they were they were didn't have anything else to do you know, it started when they were little.


Tamryn Sherriffs  11:00

Absolutely, well as Im listening to you, obviously our kind of joint common ground is that we are online business owners and in the business of information and information products, digital entrepreneurs, and as you're talking about the shift in the RV sales, I'm thinking you need to make an information product about how to how to get into an RV. It seems like it's the time that's happening, or your son does if he's becoming a technician.


Tracie Shroyer  11:27

Yes, it's becoming really popular topic right now.


Tamryn Sherriffs  11:30

Absolutely. Well, so for me, these are all links. I've been talking about tiny house living downsizing, minimalism, Marie Kondo, you know, you kind of touched on all these points, and unschooling homeschooling, and what I have been saying or but quite a lot of people have been saying is that this Corona experience that we've had in 2020. Of course, it's been terrible and stressful and uncertain and all of that stuff. But what it also brings is this opportunity For this kind of great reset all these things that have been developing in pockets like you said, when your kids were at school, it was really fringy unschooling, maybe unschooling didn't even exist, but homeschool, right? It didn't yet. Whereas now, everyone has been forced to wait for this to come into their awareness. And for me, that's a beautiful side effect of something that's been terrible. People who never would have dreamed about this idea of another way, moving out of the traditional education system moving out of the traditional work system, which I want to talk about with you in a moment, move, beginning to travel, not deferring your life and waiting until you're retired before you do the things that you've always wanted to do, you know, and that, for me, has what's been forced upon people, they have to think differently. They have to think about the income streams differently. They have to think about education differently. They have to think about how they work differently. I mean, I had so many people who needed to just understand what zoom And in fact, we, myself and my husband actually became zoom agents in South Africa, which is where I'm based, because everybody was like suddenly needing zoom. I was like, the here's an opportunity. So, so there's that there's been enormous shifts and some of the things when I say the great reset, is what can we keep about what's happened to us, even if we didn't choose it, and it was horrible and uncomfortable and painful, but it's here now maybe you are using zoom. If you're listening, maybe you are working from home. What can you keep about that? So I'd love to talk a little bit now about the way of working you mentioned you were virtual assistants already, even when you went on that six week trip, which means you were progressive for 2008 2009. That must have been very unusual. We spoke to Thembi Bheka a couple of episodes ago, who obviously has been training virtual assistants in in In Africa, if you haven't listened to that episode good.


Tracie Shroyer  14:02

I know I actually helped Thembi train the VA's. So Thembi and I are good buddies. We know each other. Yep.


Tamryn Sherriffs  14:09

Fantastic. Yeah. So, so we talked a little bit in that episode about what a virtual assistant is. But maybe you can elaborate to somebody who didn't hear that, what a virtual assistant is, and how did you and your husband become location independent.


Tracie Shroyer  14:25

So you're right when you say that I was sort of forward thinking without even realizing it, because when I became a VA, I was basically looking for something I could do at home. My husband was a CFO of a small startup, and that crash hit and he lost his job. And we had committed to the fact that I, I would stay home with our kids and it was because his income he is an actuary, which is a statistician mathematician for insurance companies. There was no way that I was going to replace his salary and have him stay home. So it wasn't a You know, traditional mom's gonna stay home, it was just that's the way it worked out with our income. And so I decided to become to look into this new thing called virtual assistant or VA. And at the beginning, I had to explain to everybody what I was doing. And, you know, it's pretty hard to explain to a potential client like, Okay, this is what I can do for you because they didn't even know like, trying to find clients was ridiculously hard.


Tamryn Sherriffs  15:25

Well, I'm sure it must have been very hard then. But, but I think some of that lack of awareness as to I mean, you might be listening now, to us talking and thinking, Okay, well, you know, excuse me, but what what the hell's the virtual assistant, because it also depends where you are in the world. It may not be popular may not be coming. And we are up until Corona. And this is one of the beautiful things about Corona and I know that's a weird sentence to say. But up until Corona, there was a lot of belief that you couldn't achieve. You couldn't be productive if you weren't together in an office, and you could monitor what your staff were doing. And a virtual assistant is somebody who assists you remotely, virtually from somebody from somewhere else. I mean, I didn't meet my virtual assistant in person for the first year that we work together. And I think most people never meet the virtual teams and stops. So you were very forward thinking right and finding clients, but I think that could still be the case now.


Tracie Shroyer  16:26

Yep, well, and now we're used to zoom right, the fatman or for some people, it might be that you just speak on the phone or you might use an online service like slack or email or Facebook messenger to communicate. I actually have two remaining VA clients pretty much I've kind of moved away from that type of my business and when I first started with them, I didn't kind of know what I was going to do. They didn't kind of know what a VA was. So we just said, you know, let's try it. And for one of them, I create newsletters. I you know, I have she has a program called Constant Contact, which is an email newsletter service, and I put her newsletter together for her every month. I, you know, help her with a little bit of social media. And it's, it's, you know, that's what I do for her. She is. She's a speaker, and she didn't have a lot of technology experience. And so she knew she needed to have that online presence. And she wasn't interested in learning how So I did that for her. And both for her and the other client. I have. I've worked with them for about 10 years I have judy is is the one client and I have actually met her because now that we travel, I made a point of going and meeting her last fall. We actually spent a week with her and her husband, my other client is in California, and I've never met him and not only have I never met him as a joke, I've literally never seen his face. So we went for several years where we didn't have zoom or any way of communicating. So we did everything, you know, email, different services like that and I just jokingly said to him once, you know, I don't even know what you look like. And that became a thing. So now if we are on a zoom call, he always has his camera off, or he has something obscuring his face. He's probably some famous person that I don't even know who he really is.


Tamryn Sherriffs  18:14



Tracie Shroyer  18:14

Yeah. And so it's just kind of a funny thing with us now that I don't know what it looks like I could, I could literally run into him and I wouldn't know who he was. So yeah, he's probably like, Harrison Ford or something. And I just don't know.


Tamryn Sherriffs  18:28

That's fantastic. So you lost virtually, you're not working as a virtual assistant. Well, I guess you are, but you've shifted into sounds like technology support or tech support. And then you've got a business which is the kind of pathway that I know you called launch tech made easy. So you, I'm not sure if that's a service based business or if you've got an information product. Tell us a little bit about where you are today in terms of your own working online or your own online business.


Tracie Shroyer  18:59

So It evolved. So I started out as a virtual assistant. And I realized I had a knack for figuring out things that people needed to do online. That was things that were confusing to them came easily to me. So for example, if you want to have a course or a class online, you need to have an audience to sell that class to and you need to be able to understand how you're going to send emails out to the people who are interested in your class, and how you're going to set that class up online. All of those tech pieces, and it, it really came together clearly in my mind, but as I was going to events like Product Launch Formula live, I realized, as I talked to other business owners, they had amazing ideas for classes or memberships, or they had products they wanted to sell, but they had no idea how to get those things online. And it was way beyond the website like putting together a website nowadays is a lot easier than it used to be. But it was beyond that it was it was knowing things like, if you're running a business, you can't just use your free gmail account or Yahoo or whatever and send out emails for your business, you need to have a special email service provider. And so as I started just chatting with people, I realized, oh my gosh, I had this little superpower that I didn't even know I had, like, that's how it works, right? We, it's that curse of knowledge. Um, I love puzzles and figuring out things. And so the idea of figuring out how to fit all these pieces together was really appealing to me. And so I started just kind of helping a few people over here, I was still doing my VA thing. But I was kind of helping people over here, set up all these tech pieces. And that evolved and now, I used to think I really have this mission to teach people the tech. And now as we go, I've realized not everybody needs to do that. And so I'm willing to teach people but I'm more commonly and hired to come in and either just do it for somebody setting up like an active campaign and lead pages which are two very common platforms for setting up a business online. Or I come in the other thing that I do is I, I consult on launches, which you're familiar with what a launch is. But a launch means that you're putting together marketing pieces that promote the course or the membership or whatever it is that you're going to try to sell. You need to launch that course or membership. And so I help people with the pieces that you need to put together to do that launch.


Tamryn Sherriffs  21:31

Yeah, yeah, that's fantastic. What so in my own journey into the online business world started in 2015. And in the five years that I've been in this space, what I've discovered is that the model of having an online business is so simple, but actually getting it off the ground is really challenging. And one of the major reasons for that is because of the tech And I would say up until recently, the most common path was the DIY path where you buy a good program and you're doing it all yourself and you've struggled probably realistically for about a year you know, the fastest maybe six months if you're already tech savvy and competent and really know your subject matter. And, and that was certainly me. So I'm keep swimming, keep swimming. But what I realized in the last maybe two year and a half, two years is that more and more people now are able to just do it for you. So you It sounds like you offer a done for you service come in, and in some ways if somebody can afford it, and if their timeline is really tight, that's the best route. Yeah, and and then of course, there's the blend, you know, talk about the DIY, which is buying a course and learning it and for me, that was really exciting and now all those skills that I have, I used to also help other people in way sometimes similar to you. And then there's then the middle ground of a blend, maybe they need you for a little bit, but they also want to understand the tech and run for it themselves. So, you know, if you're, if you're listening to us, and you're like, wow, online business is totally out of my reach. Now, there's a lot more support now. In 20. Oh, there is. Then there was certainly in 2015 when I started, and certainly when you became a VA, I'm sure there was. You were you had to be a coder, basically. Right? Yep. So the, the, the ease at which you can get started is so much better now. Because you don't have to become a tech savvy guru to be able to have an online business, which is fantastic.


Tracie Shroyer  23:52

Right? I often say it's sort of like learning to ride a bike, right? So when you first learn how to ride a bike, I mean, think about All the things you have to think about balance. And I thought about this, as you start to teach your kids how to ride bikes, it becomes a lot more obvious. But you have to think about balance, and steering, and pedaling. And it's all that stuff that is so hard at the beginning, and then it becomes second nature. Now, just because you can ride the bike, doesn't mean you're going to be a mountain bike guru and run the one, you know, do the, the Tour de France or whatever. But you have a basic skill. And that's kind of where I encourage people to go with their launches and their launch tech is, you know, you should know how to send an email, you should know how to edit your own lead, lead landing pages in case there's a typo or there's a problem. But you don't have to be the person, the main person that does it all. And so what I really like to do is exactly what you said it's a hybrid approach. So a lot of times I will set things up for people, but then I give them videos that show them exactly what I do. So that if they need to go in and fix something. If they decide they want to change something, they can go in and do it themselves. And they're empowered to do that. Because there's nothing worse than being beholden to somebody else. Like you. You're the night before you're releasing your big new thing to the world. You look at it and you realize, oh my gosh, this, there's a typo in it. That's a big one. Like, typos are big for clients and their designer, if it's custom coded. They can't change that. Or maybe a link is broken. And I don't ever want anybody. I'd like to empower people to be able to make those changes themselves. And so I always make sure that they have those skills, even though it's probably not the number one thing that they're spending their time on in their business.


Tamryn Sherriffs  25:42

Yeah, yeah, that's great. And not to be intimidated by getting started no matter which route that you that you take because you know you so here's Tracy you can go to to the show notes and find a link to her if you if you wanted to explore further what it would look like to hybrid approach. But there are also some really high quality courses you can take if you are going to take a DIY DIY approach. And that's how you and I know each other is one of the most famous ones. As you, as you mentioned, we met at an event called Product Launch Formula live, which was my entry point into really upping my game in this experiment. So, if if somebody is listening Tracy and they're thinking, Okay, I've been, you know, maybe, maybe I've got a traditional business, maybe I've never been an entrepreneur solopreneur what's the main advice you would give to somebody who's thinking about taking the steps to be able to be location independent through online business?


Tracie Shroyer  26:47

So it's sort of two different two different subjects because location independence requires you to kind of think outside of the box in one way and then the whole Having a business and having a course or a membership or having whatever is sort of another piece over here. But in general, what I would say is you need to be really flexible. You need to be willing, and you need to kind of have a thick skin and be able to try things and say, You know what, that's not going to work and back away from it and try something else. You and I both know lots of people in these spaces who have been in love with an idea that they are sure is going to work, and they move heaven on earth, and they are not willing to say, you know what, I now that I've done the research, I realized this idea isn't going to work. I think more than the technology. That's the number one thing you have to be willing to pay attention to.


Tamryn Sherriffs  27:43

Wow, that's great insight. And that applies to if you're having your own online business, right or do you mean that it just location independence in general, maybe I'll try to be a VA or actually I'll do this or that you mean it as a general philosophy.


Tracie Shroyer  27:57

I mean, it well, I guess it does. actually apply to both at first meant in terms of business in terms of having a course or membership or a product. You may say, I'll give you a perfect example. When our children were small, again, going back to that they're not going to be like everybody else. We decided when they were seven years old that they were going to go on a full on budget. And so we decided we figured out how much money we were spending on each of them every month in terms of clothing, shoes, I mean, we did it as a year and then we broke it down into months like school activities, shoes, haircuts, actually, we didn't include haircuts because we knew that they would never get their hair cut again if we allowed them to allow them to skip that. But we figured out how much we were paying that are paying on their behalf. And instead we gave that to them every month in cash. And we did like an envelope system. We put it in a coupon organizers so they have like these accordion files with different and wow and each one of them does Amazing. And well it worked brilliantly for us because they learned things like, Okay, if I want to buy a $60 pair of shoes, and I'm eight years old, then I'm going to have to save my shoe money for 10 months because you know, they didn't need a new pair at that age, especially with boys. We have two boys. They don't need shoes very often. And so they really, so they didn't get much, they might have gotten $8 a month for shoes because a pair of tennis shoes would have cost them 20 bucks back not a serviceable pair of tennis shoes. And so they started to learn those types of things and people loved. They loved the idea. And the people who knew our kids in some of the moms groups and things that we were in. They wanted to know more. So we wrote a little book and we started a whole business called allowance Academy. Wow, that was actually my first business. And, and the book is actually still out on Amazon. I guess they do it. They print it as it's needed, but I'm at my Very first Product Launch Formula event, I went there and I had this business and I was so excited about it. And it just fell flat. Nobody cared. Nobody wanted to know about it, because they said at age seven, we're worried about things like bullying, or, you know, getting paying attention at school, or not wanting everything that the neighbor kids have. Well, we didn't realize that because our kids weren't in like doing a lot of those things, because of the way we were raising them. And so nobody was interested in teaching their kids how to be financially responsible when they were that young, and that whole business had to die. But the problem was I, I refused to believe, and actually two big names in the business told me that that was not going to work. Amy Porterfield, who is a huge name and in online marketing, I was at a live mastermind with her and she said, You know what, I just don't see that this is going to work and I didn't listen to her and I said, I'm going to double down. And then Jeff Walker, actually back then I was in a really small group with him. And he said, I hate to tell you this, but I just don't think this business is going to work. And it was after I heard it twice, and we had spent thousands and thousands and thousands of dollars trying to make it work that I finally realized, okay, this isn't gonna work, I need to go find something else. And so I think I see a lot of people who don't do the market research that they need to do, and are just so convinced all my friends told me that this is a good idea. My family thought this was a good idea. So you put all your time and energy into it, and you don't listen to what the bigger market is telling you. So there's that. Yeah, in terms of living, location independence, it also applies because, you know, it's funny, I was just at a campfire. I'm part of a group where it's all full time families. And when we are in a certain area, we find out there's a bunch have us we put together like, evening campfires for the moms. So we have moms night out. And all the moms come together and the dads stay back at their Arby's with the kids. And so I was just at one of those a week ago, maybe two weeks ago, and I'm sort of the grandma of the group because our kids are grown. But one of the things that was super interesting to me was the way that the people who have gone out into you know, become location independent, they and they're all young. So they're all working ways that they have been willing to pivot and change. Whether it was the fact that they have purchased in three years, they've purchased five different RVs because they couldn't figure out which one was the right one for their family, or whether it was trying to figure out okay, I can't even go to that part of the country because my internet doesn't work in that part of the country. And so I can't even go there. It's it's all about flexibility, not only in business, but in living this life too. You have to be willing to say This isn't working for me, I'm going to move on and not be so invested in what you thought you were going to do.


Tamryn Sherriffs  33:07

Yeah. So what you're speaking about now, Tracy kind of brings me to the last thing I want to cover now in our conversation, which is the kind of personal journey that's required to live outside of that traffic and TV norm. So a couple of times if we circle back over the conversation we've had now is that you just had the strong knowing that you didn't want your kids to grow up a certain way. And you had this strong desire to to get the investing, Academy working. And you got this kind of willingness to be real about what's working and not not working for you. For me as I listened to you having shared that story is that there's incredible courage and self trust these these are two words that seem to come up a lot as I speak to people who are living differently, but Can you can you share? Do you have a decision making framework that you use? How do you go about making these enormous decisions like deciding to pack up and go in an RV or deciding to let go of a business that you've, you've plowed thousands of dollars into? Can you give us a little bit of a kind of behind the scenes on how that works for you or hasn't worked for you?


Tracie Shroyer  34:29

Yeah, you know, it's, it's not as glamorous or as well thought out, as you might think. I think I'm pretty much a quick start. So I come up with an idea. And I decide we need to do this. And my husband is a little bit he's a mathematician, he's very analytical. He'll come along with me but he will question me and he will say, I'm not sure. Sometimes he'll say to me, he I think he said the right writing on the wall with allowance Academy before I did, and he kept saying, Tracy, what if you taught somebody how to figure out all of these pieces that need to fit together landing pages and opt in forms? And what if you did that instead? And I was kind of like, not interested. So I think we balance each other. But there's no when when it came to living on the road full time, I sort of said, I think we should do this. And here's why. And he's always game for whatever crazy idea I come up with. And so he sort of said, Okay, I'll support you with that. And so we talked about it, obviously, we we make a rule of Never making a big decision without sleeping at least one night on it. Sometimes he goes for a little bit longer than that, but I tend to jump in with both feet in pretty much anything that I do. And it's interesting. As I've worked with coaches and in mastermind groups, I've gotten to the point where people will say, okay, Tracy, I have a suggestion for you. But I don't want you to go and change everything overnight tonight, I need you to think about this for a week. Because I have been at events. So the event where Jeff white and again, I said, like I said earlier, Jeff Walker when when he told me the business wouldn't work, he had reason to believe that from something else he had worked on. And we were in a very small group. It's not like he stood at the front of the room and told me that it wasn't gonna work. But he told me that on a Wednesday, and by Friday at that same event, because it was a five day event, I'd had business cards printed for my new idea, which was doing the lunch tech made easy. And again, like, was that the smartest thing to do? I don't know. But I'm willing to put myself out there and then kind of, I'm really my mom calls it stubborn. My business coaches call it tenacious. There's it depends on which which way you look at it. Um, so I think that that's different in and of itself, and if I'm a different kind of person in that way, that I will just say, let's go for it. Yeah, that shouldn't make you should think about it more.


Tamryn Sherriffs  37:10

So that means you Does that mean you would you say you don't really feel afraid to do that? Because sometimes my, my question when taking a big move like that is how do you manage your fear? Or how do you find the courage? But it sounds like that's not your particular challenge. What do you have to manage? In terms of emotion when you take those steps?


Tracie Shroyer  37:31

Um, see, it's not so much fear. It's well, I don't know if it is fear. So I it's so my excitement overrides my fear. I think it is what it turns out to be. And then if, you know, a year or six months down the road, things aren't going the way that I thought they would. Then that's when the doubt comes in. But I have an ability to take my excitement, excitement just propel me propel my husband. And you know, another really good example of this was when we decided to sell everything. Um, it's a completely different side story, but our youngest child went, was offered a scholarship to go to boarding school on in a different part of the United States. And so we had not been with him at all for his senior year of high school, and we missed out on everything. And it was a great school and he was a good kid. People always think we sent him away. We did not send them away. He had this great opportunity, but we wanted to be with him his senior year. Sure. And so our kids were there 16 months apart. One of them's adopted and so they're, they're very close in age. And we decided we wanted to be with him his senior year and if we wanted to do that we needed to not be in our parent house without you know, that was just not going to work. So that's when we that's how we chose the date of when we wanted to live full time on the road. But we had a very limited time from the time we came up with that idea until the time we hit the road was maybe six months and trying to get rid of everything you own in that amount of time. So it was the same thing with my adrenaline saying, Let's do this. And then you just start doing all of the steps. Right? Well then we got to the day where we were having an estate sale. And when we laid everything out on tables, and we had it all like a little shopping like a store, like we have the hardware department and the kitchen wares department, and it was 4000 square feet of basically junk like great. I mean it was good stuff but still need to get rid of you look at it. You think where did all of this come from like somebody brought that into my house, either it was a gift or a kid brought it and now we're trying to get rid of it. So we were doing that and we just kept going and going and going and then the moment came where it was all gone. Everything was packed into the air. And we're thinking, what have we done? What did we do? Because I sold my great big mixer that I make Christmas cookies with. And I sold my turkey platter. And it's what, what if we don't like this? What is it going to cost us to recreate the life that we used to have just in terms of buying things and emotionally. And so that was really, I was crying like we had finally achieved our dream. We had worked so hard to this dream. And it was so emotional, and I just broke down and started crying thinking, Oh my gosh, what did we do? And so I think you have to be willing to commit that, that living your dream living differently. It's hard. It's hard work. It's not all happy. You know, like people are like you by now because everybody thought we were completely insane or we came up with the plan. But now all the people around if they're thinking now's the cool part now you get to get into your RV and drive way into the sunset, basically. And all of a sudden, I didn't want to do it anymore. You know, what was I doing to my kids? What was I doing to my family? And so I think that that is a huge part of living differently is knowing, you don't know where the path is going to take you. But that's part of the beauty of being different, you know, you can kind of look around and see it well, if I let my kids watch TV, and if I buy everything they want for them. And if I let them sign up for 4000 activities, so that we get no family time together, then I'll be just like the neighbors around me and I can see where that's going to go. You have to be willing to say that's not what I want. And take it back and look at it and say, What can I do now to make sure that's not my end result?


Tamryn Sherriffs  41:46

That's amazing. I mean, that's just so perfectly put it feels like the perfect place to to end. Do you have any parting words that you would like to or parting thoughts that you want to leave with with somebody whose Curiosity has been picked and who is fascinated with starting their own difficult but beautiful, but wonderful, but terrifying journey,


Tracie Shroyer  42:12

You know, it was pieces, I think you you pick one thing or choose one thing that you want to be different in your life, we didn't come, we didn't all of a sudden decide we're going to change everything in our lives and do all of all of this. It was gradual. We, my husband chose jobs that allowed him to have flexibility in his work schedule. And eventually he found a job where they said, You know what, you don't even need to be in our office, you can work remotely. And you know, we didn't, we didn't just all of a sudden sell everything and get into an RV. We tried out living in an RV for a while we you know we did all everything is sort of an experiment and I kind of look at life as an experiment and you take the pieces that work for you. And you may have to be willing to let go of the pieces that don't to create the life that is the life that you want, not the life that your mom wants, or your mother in law wants or your neighbors want, or the life they want for you. But you have to have the courage to say, that isn't the life for me. And I'm going to do something about that. But little bits and little pieces, not everything all at once.


Tamryn Sherriffs  43:20

That's fantastic. I love that. Thank you so much for sharing your story in its ups and downs in all its glory. It's been so fantastic to chat with you.


Tracie Shroyer  43:32

Thank you so much, Tammy. It's been so fun. The Time went really fast. Absolutely. It's been such a pleasure.


Tamryn Sherriffs  43:38

So thank you, everybody who who's been listening and we'll chat again to you soon.


Tracie Shroyer  43:45



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